Why Most Running Shoes Get It Wrong – And What Altra Did Differently w/ Brian Beckstead
In this special in-person episode of the Restore to Explore podcast, Jim sits down with Brian Beckstead, co-founder of Altra Running, during his recent visit from the U.S. to the TFC Hub. Altra has become a leader in the natural footwear and running space, known for its unique FootShape toe box and zero-drop platform—designed to promote natural running biomechanics. Brian shares the inspiring story of how Altra started, the mission behind its innovative design, and where the brand is headed today. He also opens up about his personal journey with chronic back pain and how transitioning to a zero-drop design helped improve his gait cycle and overall movement. This episode dives deep into how Altra bridges the gap between conventional and fully natural footwear, the non-negotiables in their design philosophy, and the company’s ongoing mission to empower runners with shoes that let them move the way they were born to.
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A Special Thanks to Our Sponsor of this episode: Vivobarefoot
Vivobarefoot ticks all the boxes when it comes to natural footwear: foot-shaped, fixed, flat, flexible, and designed to help you feel the ground. Their mission to promote human and planetary health aligns perfectly with ours at TFC.
Ready to experience that same foot freedom? Head to Vivobarefoot.com and use code THEFOOTCOLLECTIVE for up to 20% off your next pair. Your feet—and the planet—will thank you.
DISCLAIMER: The information provided in this podcast is for educational and informational purposes only and should not be considered medical advice. Always consult with a qualified healthcare professional before making any changes to your health, fitness, or treatment plans.
Music: Just Stay - Strength To Last
Chapters:
00:00 Episode Snippet
01:26 Intro
01:41 Vivo Advertisment
03:33 Brian Beckstead Interview
55:33 Outro